In a recent article for The Telegraph Radhika Sanghani welcomes Ladybird’s decision to produce gender-neutral book covers for children and claims other publishing houses should wake-up and follow suit.
In the article Radhika emphasizes how gender stereotypes have been consistently prevalent in all forms of media, most notably, in children’s merchandising.
She explains how gendered covers have affected her own reading practices – warning that this outdated practice results in unfavourable stereotyping.
Radhika’s debut novel, VIRGIN has sold in 14 languages and we are looking forward to the release of a sequel novel in August 2015.